Our Company Values

For those who are looking for financial advice, we realize the available options are many and deciding who to work with is a challenging problem. Listed below are our Company Values which we hope will give you a better understanding of how we operate.

  1. People Matter – We believe that each person is innately valuable and worthy of respect and honor. We believe that relationships matter and that business is relational, top to bottom. People First, Money Second is a priority statement that places people and relationships ahead of financial matters.
  2. Integrity Matters – We believe that integrity and truth matter. We believe we need to conduct our business in such a way that we are “above reproach. We believe suitability and ethical practices come from placing a high value on other people and their needs before our own.
  3. Communication Matters – We believe that communication with our client partners builds and maintains the trust that is necessary for business relationships to reach their full potential. We believe that our client partners deserve the type of communication that is frequent, timely, truthful, & relevant.
  4. Service Matters – We believe that good service is practical and that great service is necessary in the pursuit of business excellence. We will pursue perfection and in so doing “catch a little excellence along the way.” (Vince Lombardi)


The Center For Retirement Planning

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Steve Lucks

The Center For Retirement Planning

Steve was born in Washington, D.C in 1952. He received his B.A. in Psychology at Stetson University in Deland, FL where he graduated Suma Cum Laude. He then proceeded to get his M.S. in Clinical Psychology at the University of Central Florida where he again graduated at the top of his class the honor of Magna Cum Laude.

Mr. Lucks practiced for 13 years as a Family Therapist. He was co-founder of Mental Health Services Systems; one of the first public licensed Mental Health Centers in Tennessee.

He was a Pharmaceutical Representative with Bristol Myers Squibb in the Cardiovascular Division for 16 years. He worked as a specialist representative traveling across the U.S. helping to educate cardiologists regarding an innovative new class of cardiovascular products that revolutionized the treatment of CHF and Hypertension. In addition to these careers, he built an international merchandising company that allowed him to retire at the young age of 44.

In 1995 Steve retired from his prior endeavors to follow his long time interest in Equity Trading. Steve was extremely successful as a trader on his own accounts and decided to use this expertise to begin a career in financial services. During his years as a Family Therapist, Steve discovered that many of seniors were living restricted lifestyles because they were afraid of outliving their savings. He also discovered that they were completely unaware that products existed that could give growth and safety, simultaneously.

For this reason, Steve decided to come out of retirement for the sole purpose of specializing in senior issues involving both financial services and lifestyle issues. He contracted with software specialists to help create proprietary systems to link a variety of investment vehicles together to help establish safe protocols for lifetime income without sacrificing growth or access to one’s monies. His focus has been on helping seniors realize that investing with a plan that encompasses one’s entire situation is essential. He believes that it is essential to consider one’s overall assets, health, plans for heirs, and future goals in order to conduct proper planning. Steve’s planning strategies involve helping people develop predictable income and growth so that they will not be afraid to use their income for the enjoyment of their senior years.

Mr. Lucks is the founder of The Center For Retirement Planning, a middle Tennessee firm that assists seniors with safe investing and senior planning. He is a nationally recognized speaker and has conducted hundreds of seminars throughout the southeast on senior planning, business development, safe investing, & entrepreneurship.

He hosts the popular “Safe Money Retirement Show“ on several Tennessee Radio stations including, WAMB, WENO, and WNQM. These shows focus on senior and pre-senior Investing issues, concepts, and strategies.

Steve is a member in good standing with the National Ethics Bureau. You can view his profile by going online to: www.EthicsCheck.com. Type his name where it asks for representative name.
Office Voicemail: 1-877-878-3472 Cell: 615-491-5754

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Plan For Your Future

There is no one “best place” to put your retirement money because each individual and couple has unique requirements, different tolerances for risk, and need their money at different times. Likewise, there is no one place to keep your money that fits everyone for exactly the same reasons. Your unique circumstances must be taken into consideration if you seek to find the “most favorable place” for your retirement money. This is where we can be of service.